Avent's purpose is to develop and offer products that facilitate the bond between mothers and their babies, prolonging breastfeeding for as long as possible.

Its portfolio accompanies mothers from pregnancy and throughout the child's growth, offering an extensive portfolio inspired by nature and manufactured under rigorous clinical research.

Committed to promoting breastfeeding, Parallel and Avent co-founded the Breastfeeding Center of the Neonatal Intensive Care Unit of the Pedro Elizalde Children's Hospital (CELEMA), as an appropriate environment to maintain, through breastfeeding, the bond between mothers and babies admitted to the institution with serious pathologies.

Our alliance with Avent

Brand development and positioning strategies

  • Physician Referral Program
  • Sponsorship of Fundalam
  • Promotion of activities related to breastfeeding

Marketing channels

  • Pharmacy
  • Baby stores
  • Supermarkets
  • Retail
  • Toy stores
  • E-commerce